Establishing your service, planning a launch (or relaunch) and writing conversion-led sales copy doesn’t have to be complicated or time-consuming but I’m guessing right now, that’s exactly how it feels.
CLARITY & CONFIDENCE
Fed up with spending weeks trying to plan out a launch that works for your business and figure out how to write all the copy that goes with it?
I think it's time we change that, don't you?
…
Launching always feels like it is too much, takes far too long or has never been the right fit for your business.
You always end up questioning whether you’re writing your copy in a way that truly connects with your audience and conveys the true value of your offer.
Whenever you sit down to write the copy for your launch you get caught up on the messaging, aren’t sure how to pitch your offer and feel stressed out and that's before you try to incorporate any sales psychology.
You have a new idea for an amazing service but the excitement you feel for it quickly disappears when you realise how much planning and work would go into launching it.
You want your audience to feel as excited about your services as you do but whenever you share information about them, it falls a bit flat…
But imagine if this wasn’t the case…
What if planning a launch that worked for your business and writing sales copy felt easy and exciting?
As a copywriter, I’ve launched services myself, invested thousands in developing my knowledge and skills and helped many clients with their launches (and seen results such as $45k launches thanks to some carefully crafted launch copy).
And there is one component that drives every launch: Copy.
Copy is how you share the details of your offer, communicate its value and connect with your audience on that deep level that drives them to buy.
I promise, once you have a solid copy strategy in place (in other words, once you’ve established the core messaging components for your specific offer, have mapped out the launch copy you need and learnt how to write and structure your core copy pieces using strategy and psychology), the rest of your launch falls in to place a lot easier.
Here's the good news: You don’t have to imagine because we're about to make easy launching your reality.
SO IF YOU'RE READY....
To make launching work for you, your business and your audience.
For your copy to have more impact on your audience and for increased sales
To say 'goodbye' to the feeling of overwhelm that pops up when you're trying to figure out how to launch (or relaunch) your service and write all of the copy.
To learn how to craft copy that makes your audience feel empowered and as excited about your offers as you do
For the energy you put into creating amazing services to be reflected in your launch and through your copy
But it doesn’t have to take years of your time or thousands of your pounds.
It only has to take you a day…
Before our VIP day together, you’ll receive your pre-VIP questionnaire. This contains core questions about you, your business and the service that you want to launch or relaunch!
It’s designed to help you realign with your business, goals and to put you in the right mindset for our VIP day together! Plus, it provides me with insight I need to hit the ground running during our VIP Day!
BEFORE YOUR VIP DAY
The VIP Day is broken down in to 3 Signature Sessions designed to help you create a tailored launch plan and provide you with the knowledge and assets you need to write captivating launch copy that sells your offer. All 3 sessions happen within a 4 hour time frame: 2 hours in the morning and 2 hours in the afternoon!
During the Ignite session, we’ll dive deep into establishing the copy foundations for your new (or existing) offer. We’ll ensure your offer is built out in a way that truly supports your target audience and that you have all of the copy foundations in place to write highly converting copy for your service!
During the Excite session, we’ll focus on building a launch that works best for you (big or small, evergreen or live launch). We’ll map out each piece of copy and even brainstorm any complementing launch assets such as masterclass or freebie ideas! By the end of this session, you’ll have a tailored copy launch plan spesfic to your service.
Excite
Session 2:
During this final session, I’ll be walking you through exactly how to structure and write each piece of copy that we discussed in your launch plan.
You’ll also be able to ask any copywriting questions you have so by the end of this session you’ll walk away feeling confident about writing captivating launch copy that sells!
Write
Session 3:
3 SIGNATURE SESSIONS
Ignite
Session 1:
AFTER THE VIP DAY
After your VIP Day, you’ll receive your copywriting playbook that details everything we discussed during the our time so you have an instant action plan of your next steps. Expert copywriting tips included!
Copywriting Playbook
Bonus 1:
To help make the writing process even easier (and quicker!), I’ll be sharing my signature sales page template to help you breeze through your writing with confidence that your finished sales page will be backed by strategy and psychology.
Sales Page Template
Bonus 2:
Design is a big factor when it comes to selling your services which is why I’ve collaborated with the incredible Emily Betts who has created this exclusive guide for you filled with tips and advice when it comes to creating designs too complement your copy!
Sales Page Design Guide
Bonus 3:
LAUNCH EPIPHANY VIP DAYs
Access all of the copy assets, knowledge and confidence you need to successfully launch (or relaunch) your service with ease and excitement...in one day.
Here's how we're going to take you from feeling overwhelmed and fed-up with launching to copy-confident, excited and equipped to sell!
"My copy power hour with Ella was UNBELIEVABLE value!! I'm bouncing off the walls with energy, excitement and ideas for all the ways I can elevate my messaging and bring my visions for next level of success in my business to life!
I am SO grateful for Ella's attention to detail, no stone was left unturned and her style of delivery was so nurturing and reassuring. Ella made me feel at ease from the get go. Could not recommend this call enough!!"
"Now I feel SO clear and confident that my copy is GOOD, I have a far better understanding of the psychology behind writing it and the knowledge and skills I've learnt from this call is not only going to improve my website. but also every email and piece of content I create!"
Emma Elder | Emma Elder Coaching
"The Group Coaching Programme was a revelation. It provided a platform to collaborate, innovate, and grow. Mademoiselle Coco's mentorship, inspired by Coco Chanel's principles, was unparalleled. I discovered my potential and achieved personal and professional milestones I never thought possible."
"An exciting and raving review lives here to show people how incredible you and your work are. Make it a goodun"
Your Client's Name, Their Business Name/Title
"I joined the Group Coaching Programme seeking personal growth, and it exceeded my expectations. Mademoiselle Coco brought Coco Chanel's principles to life, guiding us towards elegance, innovation, and self-assurance. The program transformed not just my career but also my life as a whole."
"An exciting and raving review lives here to show people how incredible you and your work are. Make it a goodun"
Your Client's Name, Their Business Name/Title
And your amazing services deserve copy that does them justice
As a copywriter, I have a wide base of knowledge because to be able to write compelling copy that boosts conversions, it’s essential! This offer gives you exclusive access to my marketing, psychology, strategy and business knowledge.
I’ll help you to build your offer, create a launch strategy that works for your business and your audience, and teach you everything you need to know to be able to write the core copy assets for yourself!
If you're ready to finally feel confident about writing sales copy that increases your sales potential, excitement and visibility, while launching in a way that feels right for your business, without the overwhelm and stress of having to figure it all out yourself, then let me show you how!
HERE'S HOW IT WORKS
3- Your VIP experience begins!
Your VIP Day will start with a 2 hour morning session where you'll have your Ignite and Excite Session. Then, we'll break before having another 2 hour session in the afternoon. This will be your Write Session where I'll be teaching you how to write captivating launch copy that converts based on the tailored launch plan we created in the morning!
1- Apply
The first step is filling in an short application form so we can make sure the offer is the right fit for you and your business! Once you've filled in the form, I'll be in touch within 48 hours to book your VIP Day!
2- Book your VIP Day
Book your VIP Day and fill in your Pre-VIP Questionnaire to start realigning with your business and allow us to hit the ground running during our VIP Day!
4- ACCESS YOUR BONUSES
After your VIP Day, you'll receive access to your 3 bonuses so you can start crafting your launch copy with ease. You'll receive your Copywriting Playbook, Sales Page Copy Template and the Fundamentals of Sales Page Design Guide created by the talented website designer, Emily Betts.
5- CLAIM YOUR COPY AUDIT
After your VIP Day, you'll have 60 days to write your core copy pieces and send them back to me. This is where I'll cast my expert eyes over your copy to make sure it's perfectly pitching you, your business and your offer so you can launch with confidence!
£367
PAY IN THREE
£1097
PAY IN FULL
- Pre-VIP Questionnaire - To help you realign with your business, goals and enable us to hit the ground running! (£100)
- VIP Day- 4 hours divided into 3 signature sessions: Ignite Session (establishing your core copy foundations to make writing easier), Excite Session (To map out a launch tailored to suit your business) and Write Session (to teach you how to structure and write your core launch copy assets). (£800)
- Copy Audit- Up to 60 days after your VIP day, you'll be able to submit your core copy pieces for me to review (£300)
- BONUS 1: Copywriting Playbook - Detailing everything we discussed during your VIP Day so you have an instant action plan of your next steps (£300)
- BONUS 2: Sales Page Template- My signature sales page template to make your writing even easier (and quicker) (£300)
- BONUS 3: Fundamentals of Sales Page Design Guide- Created exclusively for Epiphany Copy by website design expert, Emily Betts. All the guidance you need when it comes to designing your sales page. (£97)
- Pre-VIP Questionnaire - To help you realign with your business, goals and enable us to hit the ground running! (£100)
- VIP Day- 4 hours divided into 3 signature sessions: Ignite Session (establishing your core copy foundations to make writing easier), Excite Session (To map out a launch tailored to suit your business) and Write Session (to teach you how to structure and write your core launch copy assets). (£800)
- Copy Audit- Up to 60 days after your VIP day, you'll be able to submit your core copy pieces for me to review (£300)
- BONUS 1: Copywriting Playbook - Detailing everything we discussed during your VIP Day so you have an instant action plan of your next steps (£300)
- BONUS 2: Sales Page Template- My signature sales page template to make your writing even easier (and quicker) (£300)
- BONUS 3: Fundamentals of Sales Page Design Guide- Created exclusively for Epiphany Copy by website design expert, Emily Betts. All the guidance you need when it comes to designing your sales page. (£97)
You can book your VIP Day for whenever suits you! Once you've applied, I'll send over an easy booking link where you can choose the best day for you.
When can I schedule my VIP day for?
The VIP Day itself takes 4 hours which is divided in to two, 2 hour blocks- one in the morning (where you'll have your Ignite session and your Excite Session) and one in the afternoon (this is when you'll have your Write session).
The only other time investment is the time it takes you to write your launch copy. But I've made sure to include 3 bonuses on top of your VIP Day to speed that up! Your Copywriting Playbook will map out your next steps, detail all of the messaging discussed during the VIP Day, your launch plans and include a copy asset breakdown of what you need to write. Your Sales Page Template will speed up the process of crafting your sales page and your Fundamentals of Sales Page Design Guide will even help you save time on your design process!
How much of my time will this take?
Just a few questions to make sure this is the right offer for you! It will only take a minute and I promise it’s nothing scary- take a look for yourself by clicking here!
What's on the application I need to fill in to apply for a VIP Day?
If you’re ready to finally understand how to create a copy-focused launch that increases your excitement, sales potential and confidence, all you need to do is click here to fill in an application! Once I’ve reviewed it, I’ll get in touch to book your VIP Day. From there you’ll be sent your Pre-VIP Questionnaire, invoice and contract. One click and we can get started!
But if you want to talk it through before you invest, you can book a free discovery call using this link so we can make sure this is the right investment for you and your business!
I'm really interested in a Launch Epiphany VIP Day! What are my next steps?
Frequently Asked Questions
Absolutely! The first session of our VIP Day is called the Ignite Session for a reason: It’s where we ignite your offer and establish your core copy foundations to make the process of writing your copy easier! So during this session, we can build out your offer as we establish the core copy foundations of your offer. We can brainstorm and develop together!
I only have a rough idea of what I want to launch- can I still invest in a VIP day?
Then that’s what we’ll do! The beauty of the VIP Day is that we can tailor it to your needs and goals. So if you have an existing offer that you want to relaunch to increase your audience's excitement and attention towards it, we can do that!
What if I want to relaunch instead of launch?
Absolutely! If you'd rather hand it all over, you can! Find out my about my Launch Copy services here.
As a copywriter, I’ve helped many clients write their launch copy (and achieve results such as $45k launches). To do that, I’ve had to invest in my knowledge as a copywriter and as a strategist. I’ve spent thousands learning how to write copy that converts using psychology and strategy to connect you to your audience and lead them down the path to conversion.
I’ve worked with a variety of service providers from nutritionists, designers, OBMs, therapists and more! So I’ve learnt a lot about what different businesses and audiences need to successfully write copy that sells. Combine this with the knowledge I gained in my psychology degree about sales and buyer psychology and I know how to help you write copy (and create a launch) that packs a punch!
I don't want to write my own launch copy. Can you write it for me?
What makes you qualified to help me launch?
